我始終相信「設計不只為1%的老闆客戶們服務」，而是為普羅大眾，甚至是無能力的、弱勢的、底層貧窮的及更多需要協助的民眾著想。此外，我也受到中原大學老師們社會服務的熱忱感召，在教授課程中融入社會設計議題，如基礎設計課的地方創生和道德議題倡導；研究所課程參與教養院設計服務；以及廣告設計和整合行銷與設計課參與非營利機構、社會企業或是社會議題的服務，學生們走出教室，實際參與社會，以設計專業協助解決問題。由做中學，讓服務場域就是工作室，從宏觀視角瞭解社會真實的複雜性，結合理論和實務回應需求，促成社會關懷、自我成長與專業學習。
為了解決問題的需求，且商業設計系學生需要更多跨領域合作與溝通學習，我在20年前開始與企管系丁姵元老師取得共識開始合作，組成「中原大學廣告行銷服務團隊」，共同實踐跨系服務學習的理想，感謝一路走來參與合作的夥伴，包含：商設系邱永中老師和企管系共四位老師，彼此合作支持，也感謝超過80件以上的社會議題提供，給予學生們實習空間，透過參訪體驗、調查分析、企劃與策略訂定、溝通討論、設計執行與提案和發表與測試等，還須克服跨領域合作與溝通困難，以達成解決問題和服務社會的目標。
感謝中原大學多元的支持系統，服務學習中心的專業協助，三創計畫、許多計畫的支持（如USR計畫）和大量參與服務學習老師的經驗，都使得社會服務進行更為順利。
I have always believed that “Design is not just for the 1% of corporate clients,” but for the general public, including the underprivileged, the disadvantaged, the poor and those in need of assistance. Furthermore, I have been inspired by the passion of Chung Yuan Christian University (CYCU) professors for social service, incorporating social design issues into my teaching. These include promoting local revitalization and ethical issues in basic design courses, providing design services for orphanages in graduate courses, and participating in services for non-profit organizations, social enterprises or social issues in advertising design and integrated marketing and design courses. Students step out of the classroom to participate in society, using their design expertise to help solve problems. Through learning by doing, the service field becomes a studio, allowing students to understand the real complexities of society from a macro perspective, combining theory and practice to meet needs, fostering social care, personal growth and professional learning.
To meet the needs of problem-solving and the requirement for business design students to engage in more interdisciplinary cooperation and communication, I began collaborating with Professor Ting PEI-YUAN of the Department of Business Administration 20 years ago. We formed the “CYCU Advertising and Marketing Service-Learning Team,” jointly realizing the ideal of cross-departmental Service-Learning. I am grateful to all the partners who have collaborated with us along the way, including Professor CHIU, YUNG-ZHONG from the Department of Commercial Design and four professors from the Department of Business Administration for their mutual support. I also appreciate the over 80 social issues provided, giving students internship opportunities. Through visiting, investigations, analysis, planning and strategy formulation, communication and discussion, design execution, proposals, presentations and testing, we have overcome the difficulties of interdisciplinary cooperation and communication to achieve the goals of problem-solving and social service.
